Viral content has the power to transform a business overnight. As little as one well-timed blog post could see your website and brand exposed to a global audience, and skyrocket your reach and exposure.
These 6 online tools are designed to maximize your chances of striking gold, and help you to write killer viral content!
Alltop is a blog directory with a difference.
Whilst most ‘blogrolls’ have been confined to the spam-bin by successive Google algorithm updates, Alltop has stayed relevant and successful, by collating the most popular headlines and topics from around the web.
Browsing Alltop allows you to view the most popular trends in your industry. The best posts, from the most popular businesses, are compiled into one convenient feed, and you can quickly understand which topics are currently going viral. Once you’ve identified a relevant and hugely-popular topic, you can create your own piece of viral content, tackling that same issue.
Best of all, this process makes it easy for your content to join the ranks of Alltop’s most popular posts. By submitting your website or blog to Alltop, you become entered into their directory – exposing your viral content to a whole new audience.
Twitter is incredibly powerful at creating viral content.
Every day, all manner of content, topics and resources trend on Twitter; gaining massive exposure to a global audience, courtesy of Twitter’s #hashtag system. WhattheTrend allows you to identify the most popular and relevant Twitter trends, and tailor your next blog post or article to appeal exactly to a particular viral hashtag or keyword.
WhattheTrend is a free Hootsuite service that compiles the most popular trends from around the globe, as measured by hashtags and keyword mentions. As well as worldwide trends, you can also investigate the most popular trends within individual countries, and even cities – making it perfect for finding trends that are relevant to you and your business. Best of all, WhattheTrend also offers monthly, weekly and daily trend data – allowing you to identify established trends, as well as burgeoning ones.
3. Digg Digg
Content can only go viral if it’s shared.
As well as optimizing your content for social sharing, with catchy headlines and helpful content, it’s crucial to streamline the sharing process. If it’s straightforward and super-obvious to share your content, you hugely improve your chances of going viral.
Digg Digg is a free toolbar from Buffer, makers of the equally useful BufferApp tool for scheduling social media posts. It’s a simple plugin that adds social sharing links to your posts; allowing your readers to share your killer content across Facebook, Twitter, LinkedIn, G+, StumbleUpon and more, at the click of a button.
Digg Digg is designed to be incredibly intuitive and user-friendly, allowing bloggers and businesses of to add social sharing to their content in a matter of minutes. It’s also highly-customizable, allowing vertical, horizontal, floating and static integration; perfect for slotting into your existing blog format.
2. Content Strategy Helper
If Alltop and WhattheTrend strike you as a bit too labor-intensive, try finding viral topics with Content Strategy Helper.
An interactive Google Doc that automatically finds trending topics related to your blog.
CGI scours a wide-range of sources, from News sites to Reddit; even analyzing social media mentions. Finding viral topics for your next blog post has never been so easy; and by quickly identifying trends that are directly related to your existing blog content, you can easily create new viral posts. With a bit of luck, you may even be able to repurpose existing content to capitalize on a current trend.
With Storify, you can create viral content without ever setting pen to paper.
Once you’ve identified a trending topic, you can capitalize on its popularity in one of two ways: by writing your own relevant post, tackling the issue… or by curating other people’s content into a single, super-viral compilation.
With Storify, you can create viral content without ever setting pen to paper. It allows you to find articles and opinions on virtually any topic, and even capture the social media reactions of real people. Once you combined your viral content into one single post, you can share and promote your ‘topic summary’ across the web – even notifying your sources, and encouraging them to share your piece.
Storify is perfect for creating viral content on a regular basis – requiring much less effort than regular blog writing – but it also makes a great addition to your own unique content. If you’ve identified a trending topic, and written your own opinion piece, you can boost its popularity with real-world comments and opinions.